Directly stepping into the cyber world, India post is going to
launch its own
e-commerce portal in the shape of those like Amazon or eBay soon. The
aggressive step of India Post, world's
largest postal service, is a part of its
massive IT based modernization
initiative worth Rs 5,000 crore.
"At planning and
designing phase now, the final rollover of the dedicated
postal e-commerce
portal may take another 6 months. But we are excited
about this new avatar
in our service basket," Mr. John Samuel, member of
Postal Services Board
told ET.
As he describes, the
portal will be like popular e-commerce entities like
Amazon or eBay. A conduit between buyers and sellers. But, it is
not going to be
entirely open for any item to be traded by anyone. Rather a
moderated and
scrutinized list will be followed. Local specialties like Tea
from Darjeeling, Mango
from Malda in West Bengal or Saffron BSE -4.86%
from Kashmir will have emphasize
in that.
India Post is Tying up with different controlling authorities
like Spices Board,
Tea Board, or cashew Board to ensure 'quality trading of
quality items only'-
as Mr. Samuel puts it.
In addition to the physical products, services of different
public sector are
also being planned to be included into the tradable items of
the portal.
"Wide and fast growing coverage of Internet through
computer and mobile
phones are bringing more and more people from even remote
corners to
the doorsteps of e-commerce. There lies our new opportunity.
Moreover
delivery of the items is a major issue for all e-commerce authorities.
Here also India post excel's with its 1.5 lakh establishments and time
tested
connectivity network," he said.
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